Bizim

Bizim Toptan, founded in 2001 and began operations in 2002, with its 144 stores in 63 out of 81 provinces, is the biggest in regards to store count and most widespread in regards to accessibility in Cash & Carry (“Organized Wholesale Trade”) sector. (“Frost & Sullivan”, Turkey Cash & Carry Market, 2010)

Bizim Toptan, as of end of year 2011, was shown as 57th biggest company of Turkey in Fortune Magazine’s research. The Company, with its product range consisting of approximately 9,000 products is one of Turkey’s most powerful companies in Cash & Carry sector in regards to satisfying the customer necessities. Considering the fast increase in purchasing power of households and in consumption trend with the country’s growth rate together; there is a great growth potential for Cash & Carry sector and the Company in medium and long range. Cash & Carry sector, on the other hand, has achieved a greater growth than the total market growth of fast consumption products and market growth of organized fast consumption products in the recent years. In “Frost & Sullivan” research of “Turkey Cash & Carry market” in 2010, Cash & Carry sector volume is at 3.5 billion TL level and annual market growth rate between years 2009-2015 is estimated to be 12.9%. The Company plans to continue its growth performance above market level in medium and long range.

Bizim Toptan wholesales main product categories such as food, non-alcoholic beverages, tobacco products, household cleaning supplies, personal hygiene, and paper products, that are brands of well-known reputable national and multi-national companies trading in Turkey to well-spread customer network in fast consumption sector. In addition to national and local branded products, the Company offers its own Private Label products to its customers. By the end of year 2012, percentage of non-tobacco private label products has reached 4.3%.

Continuing its activities under franchising business model since its founding until 2006, Bizim Toptan reviewed its business model in 2006. Hence, the Company ceased its operations under franchising business model, and started operating all of its stores by the Company itself. By opening 20 stores in 2007, 11 in 2008, 7 in 2009, 12 in 2010, 15 in 2011, and 13 in 2012, has raised its total store count to 137. The Company added 3 additional stores to its store network in first three months of 2013, and has raised its total store count to 144 as of 30 June 2013.

Bizim Toptan stores were classified to three different categories as A, B, and C, according to the SK count they offer to their customers. The Company has 43 A type, 49 B type, and 48 C type stores as of 31 March 2013. Total closed area of the Company as of the same date is above 200,000 m2, and net sales area is 133,870 m2.

Recorded customers of the Company are above 500k as of 31 December 2012. Approximately 333k of these customers consist of active customers who make purchases from stores at least once in a one-year period. Main customers of the Company consist of wholesalers, traders, grocers (usually closed space of less than 50 m2), markets (closed space of 50 m2 – 400 m2), supermarkets (closed space of larger than 400 m2), customized retailers, HoReCa (Hotel, Restaurant, and Cafes), and corporates.

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